As one of the top PR agencies in India, StudioTalk PR reinvents Public Relations from an insider’s perspective. As a leading Media and PR agency company, it builds bridges of goodwill between clients and diverse media streams and helps them rewrite their personal stories.
Read MoreIn 2012, two seasoned media personalities ideated and founded StudioTalk, an empowering
Communications, Public Relations, Film Promotions and Media Training Company in Mumbai. Veteran journalists
Vikram Sawant and Mahrukh Inayet poured their cumulative media experience worth decades into the world of PR
and communication solutions.
With their rich and informed perspective as erstwhile insiders in the media environment, they mined their
respective resources and strengthened by a pan-India network across publications, influencers, and digital
players, created an exceptional company that was not just another cookie-cutter enterprise. Today StudioTalk
is a trend setter in communication strategies with clients that range from corporate leaders, major film and
television studios, celebrities in various fields of life, dynamic start-ups, development sector
organisations, and more.
For each client, StudioTalk curates, personalises and customises a strategy with specific demographics,
parameters, current challenges and future goals in mind.
Communication
Brand
Building
Image
Managment
Media
Planning and Buying
Media
Training
We offer customised Ideation, Strategization and Execution
to achieve diverse client goals in the following spaces:
Public
Relations
Events
Relations
Influencer
Relations
Digital
Relations
StudioTalk, a front-running PR and Media Strategy company is the brainchild of two pioneering journalists
- Mahrukh Inayet and Vikram Sawant.
Between them, Vikram Sawant and Mahrukh Inayet have almost half a century of extensive experience in the Print, Radio and Television space not only in India but also the US. Both have helmed acclaim-winning news reports during the early years of Times Now and in 2012 envisioned StudioTalk to address the dire need of well-schooled television anchors. The two created offline training programmes to prepare broadcast journalists for the stern demands of TV newsrooms.
Their success in communications and training, led them to launch programs in Corporate and Political Communication - while the former were for corporate honchos, the latter were tailored for political leaders. Some of the most prominent names came knocking and StudioTalk's phones have not stopped ringing since then.
Subsequently, StudioTalk pivoted to an even more thrilling track - that of creating content and PR. Given Mahrukh and Vikram's unassailable standing in the business, clients came from near and far. From film icons to politicians to social outfits, musicians, CEOs, start-up whiz kids to those looking to promote an event, a product, a film or a book, everyone benefited from StudioTalk’s professionalism and instinct for note perfect, well-timed media campaigns.
With proficient teams and an avant-garde work culture backing them, StudioTalk’s protagonists tell demiurgic stories, in the process resuscitating the craft of communication in a unique way for every client. StudioTalk does not just weave dreams for its clients, it realises their aspirations and amplifies their achievements.
Mahrukh Inayet emerged as one of the most prominent faces of prime time reporting during the earliest days of the 24-hour news cycle in India. Be it her acclaimed 72-hour, non-stop, by- the- minute reportage of the 26/11 terror attack on Taj Mahal Palace in Mumbai, her incisive interviews with Narendra Modi, Omar Abdullah, Sachin Tendulkar or Amitabh Bachchan or her extensive reporting on national politics with a special focus on the Kashmir imbroglio, she brought courageous truth telling and matchless integrity to broadcast journalism. She led the newsroom at Times Now as a senior Editor and at Headlines Today as Editor-At Large and then as Roving Editor.
A global perspective on developing media trends, multiple content streams as well as evolving models of information are just some of the skills that StudioTalk Managing-Partner Vikram Sawant has honed during his long and diverse career. A former broadcast journalist with more than 23 years of extensive experience in print, radio and news television in India and the United States, Vikram understands the inner workings of a complex and layered industry.
StudioTalk assigns you a Specialist Relationship Manager. After much deliberation on the strengths and weaknesses of the client, great care is taken to empower you with the right one. She or he is then your one-point-contact for the world wide web.
Audiences are well informed and extremely discerning when it comes to spotting an ‘uncomfortable’ speaker. Style of delivery must match the message.
You represent your brand/organisation. Your appearances on channels/interviews or in front of live audiences are seen as a reflection of what you stand for. It becomes important then – not just what you say, but how you say it.
Brand and image management during a PR crisis are not for the fainthearted. In inexperienced hands, reputations, revenue streams, customer loyalty and business outcomes can be severely injured. StudioTalk has time-tested expertise to not just successfully navigate such a crisis but to prevent it even though, for brands and individuals in the public eye, such negative situations are not uncommon.
Be it negative press, challenges pertaining to customer or employee relations, a social media crisis or communication missteps, we transform a potentially negative situation into a positive opportunity for a brand and image revamp. With a multi-pronged and nuanced approach, execution assistance and advice, strong strategising, predictive and proactive response, we manage and mitigate a PR crisis, regardless of its severity. We handhold our clients even during the post-event recovery process because for us, nurturing goodwill is personal and not just a professional pursuit.
Some of our established crisis management techniques include:
@mahrukhinayet
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